Sustainable energy choices for the 21st Century – the animated video

Climate change and sustainability of the global human enterprise are two of the most critical issues of the 21st Century. If we are to tackle these problems effectively, we need to make prudent, evidence-based choices about energy. This is the story told by this short (2 min, 35 sec) animated video:

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Please share the YouTube link on Twitter, Facebook, email, or whatever: http://www.youtube.com/watch?v=98frSed0F5s

Or download the .MP4 file and put it on your smartphone or tablet, so you can show your friends: http://goo.gl/5oY7f

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Okay, some background.

Last year I was fortunate enough to be awarded the 2010 Science Communicator of the Year at the SA Science Excellence Awards; along with an elegant and unusually shaped glass trophy, this award also included some prize money to spend on my research communications. I wanted to do something practical and interesting with these funds, and so I hatched a plan to make a brief video, aimed at the general public, to introduce some of the general motivations behind BNC. The above animation is the result — and, I hope, the start of other big (audiovisual) things to come!

The script was written by me and my friend Ben Heard (of Decarbonise SA - Ben has more comments on the video here). We also mocked up the first ‘storyboard’ of the visuals (but the kudos for the form of the final sequences, and all the associated glitz, goes very much to Ron Furner and his team, see below). Ben and I wanted something that was accurate and evidence-based, but at the same time did not wade into too much technical detail. Our aim was to deliver a punchy message that also left the audience wanting to know a little more, and was not too preachy. Hence the theme about ‘choices’.

(more…)

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